Lindenwood Brand Identity Guidelines (May 2026)

SECONDARY ONLINE LOGO A simplified horizontal format of the primary online logo, designed for constrained digital compositions. Use this when space is limited but you still need to represent the University成人视频檚 online identity clearly. LAYOUT Centered or horizontal format COLOR OPTIONS Full-color, Gold, Black, and White (use white only on dark backgrounds) MINIMUMWIDTH (PRINT) White background | 1.75成人视频� Black background | 2成人视频� Gold background | 2成人视频� CLEAR SPACE REQUIREMENT The clear space around the logo must equal the capital height of the word 成人视频淟INDENWOOD成人视频� to the right (see 成人视频渪成人视频�). This ensures legibility and visual prominence. DOs & DON成人视频橳s (Specific to Primary Logo) Use when necessary due to size limitations Keep proportions intact Ensure contrast against background Don成人视频檛 use if primary logo will still read clearly Don成人视频檛 rotate or tilt the logo Don成人视频檛 alter layout or typography 1.75成人视频� 2成人视频� 2成人视频� x x x x ONLINE 成人视频淟U成人视频� ICON MARK The 成人视频淟U成人视频� icon mark for Lindenwood University Online stays consistent with our Institutional and Alternate logo categories. This consistency helps maintain a unified brand identity across all digital touchpoints, ensuring that all audiences recognize the connection between our main institution and our online offerings. LAYOUT Minimalist square/circular format COLOR OPTIONS Full-color, Gold, Black, and White (use white only on dark backgrounds) MINIMUMWIDTH (PRINT) 4-color process build and black | .5成人视频� wide White and Gold | .75成人视频� wide MINIMUMWIDTH (DIGITAL) 4-color, RGB | 50x50px CLEAR SPACE REQUIREMENT The clear space around the logo must equal the width of the black 成人视频淟成人视频� in the icon rectangle (see 成人视频渪成人视频�). This ensures legibility and visual prominence. DOs & DON成人视频橳s (Specific to LU Icon/Mark) Use high-res files from Asset Den or Creative Cloud Libraries Reverse the logo on dark backgrounds Pair with tagline or supporting copy Don成人视频檛 crop, stretch, or resize improperly Don成人视频檛 add effects, textures, or drop shadows Don成人视频檛 surround the logo with other competing graphics SHEAR 15° PRINT DIGITAL 0.5成人视频� 0.5成人视频� 0.75成人视频� 50x50px x x x x x x 19 20 LU 2026 BRAND GUIDELINES BRAND